Firing up the Brain Stem
In past blogs I’ve compared Corporations to Dinosaurs.
One reason is the “Reptilian Brain Stem” – where we get our fundamental survival instinct – the so-called “Fight Flight” response.
The DNA of even the best intentioned corporations, such as Apple and Google, determines it’s nature. The purpose of corporate structure is to remove the personal risk to the creators and investors by creating a new entity, under the control of the creators, which acts to secure profits. Even with the most noble of intentions, once this new entity reaches maturity, and the intentions of noble founders recede into the background, it uses its gargantuan power to dominate and control any market it can, for the profit purpose for which it was created. Frankenstein style.
Most people don’t see Apple and Google that way. Apple is cool, hip, stylish, trendy. It’s customers identify with it, and are willing to pay premium prices. At the opposite end we have Google. So nerdy it’s cool, lavishing free stuff on all as it slowly worms it’s way into a position of absolute dominance relative to all information on the planet. And information is power.
They’ve also had a cozy inbred relationship, even sharing Board seats – until recently. Here’s an article that shows the Reptilian Nature inherent in their previously symbiotic relationship beginning to emerge.
GoHuman.com’s DNA is different. I hope you’ll dig deeper to learn why! We hope you’ll join us in deploying a better evolutionary model. We hope you’ll use us to change the way your world works.
Why GoHuman.com? Reason #12 is that we’re more Human!
Reason #1; Reason #2; Reason #3; Reason #4; Reason #5; Reason #6; Reason #7; Reason #8; Reason #9; Reason #10; Reason #11;
This entry was posted by Wade Fransson
on Wednesday, June 16th, 2010 at 6:46 PM
Filed under Ethics.
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